Thursday, July 31, 2014

5 Considerations to Juggle When Pricing a Home

5 Considerations to Juggle When Pricing a Home 


by Karen F. Cormier, Realtor & Certified Staging Professional

Oftentimes coming up with a home’s price can feel subjective.  It can seem a bit of a juggling act as you measure one factor against another in order to come up with a competitive price that will benefit the Seller but will also quickly move the property. When deciding on a price, keep the following factors in mind:

Location – It’s the old saying in real estate, isn’t it? “Location! Location! Location!” The reason it’s an old saying, though, is because it’s true. Houses in great locations will go for more money than those that are not. While you can’t move your house, its pricing must accurately reflect the potential of its location. 

Condition – Upkeep and good condition are crucial factors in getting the highest value for a home. How someone has lived in and maintained a house will be apparent to a potential Buyer.  Fix what you can beforehand and price the property based on its overall condition and upkeep.

Terms – The more terms that are available on a property the more potential buyers you will reach.  Pricing must reflect the kinds of term available for purchase. 


Market – Interest rates, competition, and the economy all make up the state of the market. Any house’s price must reflect these economic conditions.

Staging – Let’s face it, homes that are staged for sale (de-cluttered, de-personalized, and updated) are going to be priced higher than those that are not. If the home is not already staged, consider having it done before the property even hits the market.

In the end, a property is really only worth what another person is willing to pay for it. However, by considering all of these factors during the pricing process, you will have a better, more informed opportunity to price the property competitively so that it moves it quickly off the market. 

To learn more about Karen, please visit www.kfcormierstagedhomes.com today! Please follow us on Facebook https://www.facebook.com/kcormierstaging